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Vice President, Demand Management & Operations



Chicago, IL, USA · Remote
Posted on Tuesday, August 22, 2023

At FourKites we have the opportunity to tackle complex challenges with real-world impacts. Whether it’s medical supplies from Cardinal Health or groceries for Walmart, the FourKites platform helps customers operate global supply chains that are efficient, agile and sustainable.

Join a team of curious problem solvers that celebrates differences, leads with empathy and values inclusivity.

We are seeking a highly experienced and strategic Vice President of Demand Management and Operations to join our dynamic and rapidly growing organization. As the Vice President, you will be responsible for developing and executing comprehensive demand management strategies to drive revenue growth and enhance overall customer acquisition and retention efforts. Additionally, you will lead the sales and marketing operation functions, ensuring operational efficiency, scalability, and alignment across all revenue-generating departments.

What you’ll be doing:

Demand Management

  • Develop and execute a comprehensive demand generation strategy to drive revenue growth, customer acquisition, and market penetration
  • Collaborate with cross-functional teams to define target audience, identify key market segments, and create effective marketing campaigns to generate qualified leads and opportunities
  • Oversee the development and execution of integrated marketing programs, including digital marketing, content marketing, lead nurturing, events, and other demand generation initiatives
  • Leverage data-driven insights to optimize marketing campaigns, improve conversion rates, and drive continuous improvement in demand generation efforts

Sales and Marketing Operations Leadership

  • Lead the sales and marketing operation functions, ensuring alignment, efficiency, and scalability across sales, marketing, and customer success teams
  • Develop and implement sales processes, systems, and tools to drive sales productivity and operational excellence
  • Collaborate with finance and operations teams to establish and track key performance metrics, analyze data, and provide actionable insights to drive revenue growth
  • Implement and optimize revenue forecasting, pipeline management, and sales analytics to support data-driven decision-making
  • Drive the adoption and utilization of sales and marketing technology platforms, such as CRM, marketing automation, and analytics tools

Team Leadership and Collaboration

  • Build and lead a high-performing demand management, sales and marketing operations team, providing coaching, mentoring, and professional development opportunities
  • Foster a collaborative and results-oriented culture, promoting cross-functional collaboration and alignment
  • Partner closely with sales, marketing, product, and customer success leaders to understand business objectives, market trends, and customer insights
  • Develop strong relationships with key stakeholders and executive leadership to gain support and alignment for demand generation and revenue operations initiatives

Who you are:

  • Bachelor's degree in marketing, business, or a related field. MBA or equivalent advanced degree is a plus
  • Proven track record of driving demand generation and revenue growth in a B2B technology/software environment
  • Extensive experience in developing and executing multi-channel demand generation strategies, including digital marketing, content marketing, events, and lead nurturing
  • Strong leadership skills with the ability to build, develop, and motivate high-performing teams
  • Deep understanding of sales and marketing operations, including sales processes, pipeline management, forecasting, and analytics
  • Experience with implementing and optimizing CRM, marketing automation, and analytics platforms
  • Excellent analytical skills, with the ability to translate data into actionable insights and strategies
  • Strong strategic thinking and problem-solving abilities, with a demonstrated ability to drive results and deliver against objectives
  • Exceptional communication and presentation skills, with the ability to influence and collaborate effectively at all levels of the organization

We know that job postings can be intimidating, and research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. We encourage you to apply if you think you may be a fit and give us both a chance to find out!

Who we are

FourKites® is the #1 supply chain visibility platform in the world, extending visibility beyond transportation into yards, warehouses, stores and beyond. Tracking more than 2.5 million shipments daily across road, rail, ocean, air, parcel and courier, and reaching over 185 countries, FourKites combines real-time data and powerful machine learning to help companies digitize their end-to-end supply chains. More than 1,000 of the world’s most recognized brands — including 9 of the top-10 CPG and 18 of the top-20 food and beverage companies — trust FourKites to transform their business and create more agile, efficient and sustainable supply chains.

FourKites provides competitive compensation with stock options, outstanding benefits and a supportive culture for all employees around the globe. To help you be your best, we have 5 global recharge days, in addition to standard holidays, and a hybrid, flexible approach to work. Parental leave for all parents, an annual wellness stipend and volunteer days also provide you with time and resources for self care and to care for others. Throughout the year, FourKites sets aside time during the workday to learn and celebrate diversity. And we're always listening for new ways to support everyone in and out of the office.

  • Medical, Dental & Vision benefits start on first day of employment
  • 20 PTO days, 10 Sick days, 5 recharge days, 2 volunteer days
  • 401k with company match
  • Annual Wellness Stipend
  • Ongoing learning & development opportunities